Outreach Job Description – How to Write One That Works

If you need someone to build bridges between your church, charity, or community group and the people you serve, a good outreach job description is the first step. It tells candidates what they’ll do, what skills they need, and how they’ll fit into the team. Below you’ll find a simple formula you can copy, tweak, and post right away.

What to Include: Core Sections

Job Title – Keep it clear. Use "Community Outreach Coordinator" or "Outreach Officer" rather than vague phrases like "Volunteer Liaison". The title should instantly tell a reader the focus of the role.

Role Summary – One short paragraph (2‑3 sentences) that captures the main purpose. Example: "The Outreach Coordinator will develop and run programs that connect local families with church services, social support, and volunteer opportunities. This role maintains relationships with schools, charities, and community groups to grow participation."

Key Responsibilities – List 5‑7 bullet points with action verbs. Typical duties include:

Plan and promote outreach events such as food drives, youth workshops, and prayer groups.
Visit schools, senior centers, and local businesses to share information about church programs.
Maintain a contact database and follow up with leads within 48 hours.
Create flyers, social media posts, and newsletters that explain services in plain language.
Gather feedback from participants and report outcomes to the parish council.

Required Skills and Experience – Be realistic. Most outreach roles need good communication, basic IT skills, and a heart for service. You might write:

Excellent verbal and written communication.
Experience working with diverse community groups (volunteering, church ministry, or non‑profit work).
Ability to organize events and manage multiple tasks.
Basic computer skills (email, spreadsheets, social media).
Empathy, patience, and a visible commitment to the church’s mission.

Working Conditions – Mention where the work happens (office, community sites, occasional evenings). Note travel expectations, if any, and whether the role is full‑time, part‑time, or volunteer‑based.

Tips to Make Your Listing Stand Out

Use plain language. Avoid jargon that only insiders understand. A candidate should be able to read the description and picture a typical day without needing a follow‑up call.

Highlight your church’s unique values. If you have a strong focus on youth mentorship or elderly care, weave that into the summary. It helps attract people who share those passions.

Be honest about the challenges. If the role involves evening events or occasional travel, say so. Transparency reduces turnover and saves time.

End with a clear call‑to‑action. Something like: "If you love connecting people and want to grow our community, please send your CV and a brief cover letter to [email protected] by [date]."

Finally, test the description. Share it with a trusted volunteer or staff member and ask if anything feels unclear. Adjust the wording based on that feedback before you publish.

With these sections and tips, you’ll have a concise, practical outreach job description that brings in the right talent and strengthens your community mission.

Gareth Sheffield

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