Unlocking Success: Applying the 80/20 Rule to Fundraising Strategies
The 80/20 rule, also known as the Pareto Principle, is a powerful concept in fundraising that suggests most results come from a small fraction of efforts. By focusing on identifying and nurturing the top 20% of donors responsible for 80% of donations, fundraisers can maximize their impact and efficiency. The article explores practical ways to implement this principle, tips for identifying key supporters, and strategies for fostering strong relationships with major donors. It also discusses the importance of data analysis and personalized communication in enhancing fundraising outcomes.
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